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Sunday, November 21, 2010

MySpace deal looks to Facebook to gain and retain users


facebook myspace screenshotThe new service will start rolling out to users globally right away

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The once dominant MySpace has turned to the company that stole its crown, Facebook, for help to drive users to its ailing site.
The two launched Mashup with Facebook, to let MySpace users log in to their Facebook accounts through their MySpace page.
This means users can port over their likes and interests listed on Facebook.
In turn users will get a stream of entertainment content based on these preferences.
"We feel this is a complementary service to Facebook," said Mike Jones, MySpace chief executive.
"This new feature is a great illustration of our strategy around social entertainment and enabling the real-time stream."
MySpace is among more than a million websites letting Facebook members extend their social graph on the world's biggest social network to other parts of the web.

BBC News 18 Nov 2010 Read full report :